Newsflash! Your readers (that you have worked so hard to gain) might be thinking your farm blog is boring — but it does not have to be that way. But, you CAN create an engaging, informative website. Here’s how:
Your voice matters if you want your farm blog to stand out. It is not about creating content or spinning stories. A blog should have a vivid voice and a genuinely helpful purpose. When reading content on-line, readers get quickly bored. Items and companies are over-promoted so the focus of the blog switches from answering a question to marketing. You can still market a product, but it should not be the primary purpose behind writing the blog. Create unique, engaging information.