Farmers or Consumers? How To Determine Your Target Market

When determining a farmer’s target market, part of the considerations will be the product that is being marketed. What sector of consumers will provide the growth, profit and cash flow needed by your market? This requires thinking creatively about the product in order to determine this aspect. Identify the farmers target market that you want to pursue. How do you do this? Get paper and a pen and write the following questions:
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